west street branding
colour creation logo

DESIGN


The whole design process came together with the West Street logo. The logo uses a combination of a sharp serifed font using the colour gold and dark blue and automatically evokes quality and trust, the most important values an estate agents brand must possess. Strict brand guidelines were then developed for font and colour usage throughout the brand.

West Street required a number of web and print designs for their brand identity with a classy unforgettable website design being the most important, creating a number of structural options and ideas for their website composition.

west street branding
colour creation logo

BRAND


It's never effortless when creating a brand, the objective and challenge was to create a distinctive and trustworthy brand, starting from West Street's strong typographical logo, and colour scheme. If you are going to be trustworthy then you better look the part, we think we hit the mark, and the brand building objective quickly and easily moved through into a clear brand identity that was applied to their website, various marketing and advertising graphics, signage and stationery.

website-example-desktop-responsive
west street website

DEVELOP


The website came fully optimised for SEO meaning that the West Street Properties name was easy to find by anyone wishing to move to the area and the responsive website was designed to be viewed from tablet, phone or laptop.